by Reena Daruwalla, guest writer for Nancy Hayssen.com
While Nancy keeps everyone informed about the plus size modeling industry in the US, I was reading about the plus size modeling industry in Australia, and it seems that when it comes to plus size models down under demand outweighs supply!
According to one article, Melbourne has a shortage of plus-size models, according to specialist modeling agencies and the fashion companies who use them. Abby Valdez is one of the most well known and popular plus size models in Australia and it seems that they want more like her around!
There seems to be quite a swing in favor of plus size models in Oz recently; there was even a study conducted there which explored (and exploded) the myth that models need to be thin in order to effectively sell products. The study concluded that people’s response to thin models does not translate into buying behavior. Add to this the fact that the study found that women felt better about themselves when they saw plus size models!
The average size Australian woman is a size 14-16 and to there is the attempt being made to show models who have a realistic build and size. Dream diva is a retail brand that caters to Australian women who are a size 16 and above. Maria Muratore is the general manager of Dream Diva and she said that while there were lots of size-12 models around she considered a plus-size model to be a size 16. According to her “I’ve got the best one and she’s on contract,” Ms Muratore said. “I don’t know whether they don’t have confidence in Melbourne . . . I don’t think there’s less talent.” So there is an indication that perhaps there is a requirement for more plus size models.
Australia’s leading modeling agency for fuller figured models, Bella, says that they are constantly on the lookout for fresh faces for their catwalk and photographic model gigs. After all plus size models sell well!
by Reena Daruwalla, guest writer for Nancy Hayssen.com
I scan for Plus Size news on the internet regularly and there seem to be parallel events taking place in different parts of the world, which are wholly unconnected, but remarkably similar in nature! Does that mean you can be sexy at any size in any part of the world? Perhaps.
One event was organized in Continue Reading…
You know why models and celebrities look beautiful on magazine covers?
They have a professional crew whose sole job is to create the circumstances where they can look their best.
Makeup artists camouflage flaws and highlight best features, stylists select flattering clothes, sittings editors find the best angle, photographers control lighting and then Photoshop whatever they don’t like!
Most of us don’t have a team of beauty and style experts at our disposal, but we can use their industry secrets the next time we have our picture taken. Continue Reading…
by Reena Daruwalla, guest writer for Nancy Hayssen.com
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Something I read recently reinforced Nancy’s view of “Thin is not In…” This article I read just a couple of days back seems to indicate that there is a small but perceptible shift of perceptions in the fashion industry and the ‘heroin chic’ look that has dominated a lot of the catwalks the world over is perhaps on the wane. The article talks about how at the New York Fashion week, models are no longer just a size 0, and are now up to sizes 2 and 4. Still not anywhere near a normal sized woman, but the absence of the anorexic look marks what may well be a paradigm shift in the world of modeling.
While there were fewer numbers of jutting collarbones and visible ribs on display there were more curves and smiles to be seen. The fashion editor of Harper’s Bazaar opined that this was a healthier ‘look’ and that “We’re obviously going through a season of a less cookie cutter look.” Continue Reading…
by Reena Daruwalla, guest writer for Nancy Hayssen.com
There have, over the years been publications that cater to the full figured woman, such as Mode, Figure, Big is Beautiful (Netherlands), etc. These publications promote the idea big is sexy, big is beautiful. Continue Reading…
